About

I’m a creative digital specialist and storyteller, blending content, strategy, and experience design to create work that engages, connects, and delivers measurable impact. I focus on translating ideas into meaningful, user-centred experiences that work across touchpoints.

My experience spans digital campaigns, immersive experiences, and creative for clients including Mastercard, Lexus, and Telstra, across sectors from finance, technology, FMCG to arts and education. I thrive on collaborating with teams and stakeholders to turn strong concepts into practical, high-impact outcomes.

With roots in documentary filmmaking and performance, I bring a thoughtful, people-centred perspective to digital storytelling, ensuring experiences resonate with audiences. My work has been featured at festivals including Melbourne International Film Festival and Melbourne Documentary Film Festival.

I hold a Master of Fine Arts (Film & TV – Documentary) from Victorian College of the Arts, University of Melbourne, and a Bachelor of Arts (Honours) from Beijing Film Academy.

I'm also an actress and filmmaker, with training in theatre, improvisation, movement, dance, voice, and piano.

You might have seen my work in performing or directing across film, television, stage, and commercial work for Netflix, Paramount Plus, Melbourne International Comedy Festival, Melbourne Fringe Festival, Beijing International Music Theatre Festival, McDonald's, Medical Board of Australia, Deloitte, and more.

I hold an LMusA in Piano and Theory of Music Grade 6 through the Australian Music Examinations Board. I’m also a certified Taekwondo Black Belt and working towards my 200-hour Yoga Teacher Training with a Yoga Alliance Registered School.

And finally…when I have time…I create content across various platforms, ranging personal to branded projects, with brands such as ADLV, Sony Pictures, Disney AU, and Warner Brothers Australia.